Big Brother Naija reality star, Tacha, has made it clear that she will notcompromise her brand to participate in the show again if the organizers do notpay her.

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Tacha was famously disqualified during the 'Pepper Dem' edition of the showin 2019, just before the semi-final stage.

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Despite her early exit, she went on to become one of Nigeria's biggestreality stars, amassing a massive following and securing major brandendorsement deals.

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However, in a recent interview, Tacha revealed that the organizers of BBNaija cannot afford her to be part of theAll-Stars edition.

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She emphasized that her brand has grown significantly since her firstappearance, and participating in the show without being compensated would posea risk to her image and career.

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Tacha expressed concerns about how her re-entry into the show might beperceived if she were to be evicted early again, considering her current statusas a popular figure.

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She asserted that her participation would be treated as a business decision,and if she were to join, it would be because she is being paid for it.

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The reality star highlighted the uniqueness of her personality andconfidently stated that nobody can bring what she brings to the table.

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She emphasized that she wouldn't take part in the show without propercompensation and reassured that if she were to be evicted this time, it wouldnot be a matter of winning or losing.

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"Just imagine the first two people that will be evicted or the firstthree people and it's me. What will people say? And right now, they are talkingabout the housemates going back in.

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"It's all about business. If you're going to pay me, if you're notgoing to pay me, I'm not gonna water down my brand to give you guys a show. Nowit's big T, like you know nobody can do it like me.

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"Like on the eviction night, I wash my clothes because I know I'm notgonna go anywhere. Personalities like me, you don't meet them on an everyday.

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"So if they are going to pay me ... you understand ... and there's evenno question about if I'm going to win it this time around. I can go and beevicted," she added.

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Tacha's stance on the matter shows her commitment to her brand and the valueshe places on her public image, as she seeks to make choices that align withher business interests and personal growth.

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