The 4th Made-in-Ghana Bazaar is slated to commence on September 5th at the Accra International Conference Centre (AICC).

The 3-day event will begin from 9am to 7:30pm each day. The event, presented by the Ministry of Foreign Affairs, is under the theme “Championing Economic Diplomacy: Connecting Producers, Markets, and Opportunities.”

The bazaar aims to promote Ghanaian products and services globally through strategic economic diplomacy, as well as connect Ghanaian producers with con­sumers, investors, diplomats, and foreign buyers.

The event is organized in partnership with institutions including the Ministry of Trade & Industry, GEPA, Ghana Export Promotion Authority, Ghana Investment Promotion Centre (GIPC), Association of Ghana Industries (AGI), Ghana Free Zones Authority (GFZA), Ghana Chamber of Commerce, Ghana Enterprises Agency, and the Ghana National Chamber of Commerce & Industry.

Sponsors include Green Coast, GRA, Zonda, and several others, while the official media partners are The Multimedia Group and SP Agency. For inquiries, interested persons can contact the organizers on 0538 062 264 or 0209 249 932, or via email at bazaar@mfa.gov.gh

Earlier this month, the Ministry of Foreign Affairs launched the 4th Made-in-Ghana Bazaar in Accra. At the media launch, the Minister for Foreign Affairs, Samuel Okudzeto Ablakwa, stated the bazaar seeks to aid micro, small and medium-sized enterprises (MSMEs) as well as increase the country’s export of non-traditional goods.

“We are not merely talking about Made-in-Ghana; we are institution­alising it through bold reforms and strategic action,” he said.

He highlighted that the objective of the event forms part of President John Dramani Mahama’s vision to build Ghanaian companies to be competitive on the international market as well as make the country self-reliant.

In attendance were the Chief Executive Officer (CEO) of the Ghana Trade Fair Company, Ms Naa Amerley Bamba, First Vice President of the Ghana National Chamber of Commerce and Industry, Ms Emelia Assiakwa. They expressed the private sector’s readiness to make the bazaar a success.

“This platform perfectly aligns with our shared vision of advancing economic diplomacy and boosting Ghana’s non-traditional exports,” Ms Assiakwa said.

“Let us drive local production, expand exports and build a resilient private sector for national transformation,” she further urged.

At the event, the foreign minister spoke of the introduction of Ghana’s first ever Key Performance Indicators (KPI), for diplomats and ambassadors tasking them to show tangible outcomes that attract investment and generate employment overseas, starting September 1, 2025.

“On the first of September, the President will be launching the first of its kind, a novel Key Performance Indicators (KPI) for all Ambassadors and diplomats from the Republic of Ghana. This has never happened in our history. And when you peruse that document, you will see that the honorary diplomacy is at the heart of it,” he said.

“The president wants our diplomacy to make an impact. Our diplomacy must lead to the improvement in the lives of the people. Our diplomacy must promote investment. And diplomacy must create a safe haven for all of those who invest in our country and that is what the foreign ministry has been charged to do,” Ablakwa shared.

The sector minister added: "In addition, all humanitarian donations made by the Ministry will henceforth consist only of Made-in-Ghana products. We have already begun by sending two containers of Ghanaian chocolate to Palestine as part of a humanitarian effort."