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Multiple award-winning Ghanaian singer and songwriter, Francisca Gawuga, popularly known as Sista Afia, appears to express regret over pursuing music.
Sista Afia admitted that she sometimes questions her decision because she doesn't seem to see her sacrifices and investments paying off.
“Since I released ‘Jeje,’ was when I realised that I may never be a favourite in the industry. I’ve invested so much effort and funded everything with my own money. If I had saved that money, I would have likely achieved more by now. It’s frustrating because I put my heart and soul into each project, even spending my last penny on a music video, because you don’t know which song might blow,” she said on the Delay Show.
According to her, she sometimes reflects that her struggles in music aren't just about talents or efforts but about the perception people carry about her.
“Many thoughts cross my mind. Sometimes, I wonder if my background is a factor; it seems people tend to prefer artists who come from the slums, those who were once unknown and then became popular. Some people say, ‘Afia comes from abroad, so why is she trying to make music here?’” she explained.
Months ago, she voiced her frustration over the lack of recognition for her relentless efforts in the music industry. Despite dedicating herself fully to her craft, she feels overlooked compared to her male counterparts.
Speaking in an interview with DJ Slim, the ‘Weather’ hitmaker shared how deeply invested she is in her music career, revealing that she barely gets any rest due to her demanding schedule.
"I mean, I'll speak for myself—I can't speak for everyone—but I'll speak for myself. I work tirelessly; I work more than everyone, especially Adey grind waaa, and I need this thing. I'm somebody that needs it; it's like without music, there's no Sista Afia," she said.
She emphasized that her commitment to music is undeniable, yet the industry seems to disregard her contributions.
"I don't sleep; I sleep like three hours, almost four, then I'm back to business. I hardly sleep. Right now, I feel like it's time to talk. It's so sad that people don't really see the work you put in, and that hurts me," she added.
Sista Afia, known for her powerful vocals and versatility in blending highlife, Afrobeat, and dancehall, has performed on various major platforms. However, she believes that female artistes, regardless of their talent and work ethic, often struggle to receive the acknowledgment they deserve.
Her comments highlight a broader issue within the Ghanaian music industry, where female musicians frequently face challenges in gaining visibility despite their hard work and dedication.
Ghanaian female musicians are not making the needed impact on the continent due to lack of resources.
Nigerian female artistes have over the past years dominated the Africa music circles with the likes Tiwa Savage, Simi, Yemi Alade, Sinach, among others making a significant impact across the globe, only a few The multiple award-winning had said earlier on this year that Some Ghanaian female artistes including their male counterparts have been unable to hit the top list of various African music charts.
In an interview with GNA Entertainment, she said the Nigerian music setting is well resourced, helping them thrive with the works in Africa and beyond.
"Ghanaian female musicians are doing what they can at the moment. When it comes to vocal delivery, songwriting, and stage performances, Ghana has me, Efya, Freda Rhymez, and more to boast of.
"The thing is, the Nigerians have the resources which include investors, connections, support and music exposure than Ghanaian musicians," she said.
However, the "Weather" hitmaker was highly optimistic about how Ghanaian female artistes can match up with their counterparts in other countries in the near future.
"We are progressing each and every day. Recently my new song with Victor AD is one of the biggest songs in Nigeria and Cameroon. I had a call from one top international musician who wants to remix his song with me.
"We are getting there gradually just that the pace is a bit slow. But as the saying goes, slowly but sure. We will get there and we hope we (female musicians) get that positive support from the media and everyone,'' she said.
Sista Afia who is undoubtedly Ghana's hottest female singer at the moment and she is set to release another banger with Stonebwoy, as they were recently spotted in the studios.
Meanwhile, in 2023, Sista Afia said that if she had not chosen to pursue music, she would have been married by now with children.
When asked about her life as a celebrity during a discussion of the celebrity lifestyle section of Neat FM's entertainment program, sister Afia responded, “If I wasn’t a musician I would have been married by now, if I was in your position I would have been married," she stressed referring to a fellow panelist.
“…of course, I wish I would have been married with kids by now," she emphasized.
Meanwhile, Sista Afia is out with a new song titled ‘Carry Go.’
The track is her first official single and release for the year 2023. It was produced by one of Ghana’s talented producers, Abochi
The song discusses her romantic life and lays out her goals.
She emphasizes the enjoyable aspects of relationships, the quality time she can spend with a partner, and the importance of money at this time.
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