Kendall Jenner has partnered with the luxury resort SLS Baha Mar to brand her tequila on an international level. On Saturday, she hosted the opening on the grounds of Baha Bay, the resort’s adult water park.
Jenner says she’s excited about the launch. This is the first time the model and influencer has brought her brand to an international location. “818 Tequila is perfect in refreshing cocktails after a swim or a day at the beach,” she said.
The water park covers over 15 acres, but overlooks the island’s cable beach with an impossibly blue shade of water that looks like moving cinema and feels like a tropical sea massage each time a wave hits the body.
Kendall wore baggy shorts with a tapered white tank pushing her effortless luxury aesthetic in person, alongside the flamingoes she posed with on the small pier, before coming to the party.
The event included influencers from the island who brought their Bahamian style to the 818 activation, along with Graeme Davis, the President of Baha Mar who also made an appearance.
Davis says through the collaboration, he expects to bring an elevated cocktail experience to the Baha Mar guest.
SLS Baha Mar has 299 guest rooms with three different pools each with their own vibe. The property’s GM says that the 818 partnership will give guests a one-of-a-kind experience, which has become what they’re known for.
818 Tequila is named for the area code of Calabasas, California where the second-youngest Jenner grew up. Furthering the notion of family business, the tequila is made in Jalisco, Mexico at a family owned and operated distillery.
Source: Complex.com
