MultiChoice has announced that a review meeting will be held in December to review the impact of the value upgrade, which took effect yesterday, October 1.

This comes after the pay-TV service provider, in a joint press briefing with the Minister, announced a value upgrade for its subscribers.

In a statement shared yesterday, Wednesday, October 1, MultiChoice authenticated the Minister of Communication, Hon. Samuel Nartey George’s announcement that the satellite TV provider upgrades were part of a permanent renegotiated arrangement.

The statement read, “Following the recent joint press conference with the Ministry of Communication, Digital Technology and innovations, the National Communications Authority, MultiChoice Africa, and MultiChoice Ghana, we wish to clarify the FAQs published on our website,e which created an erroneous Impression of a contradiction regarding my DStv value offering, which, effective today, October 1, 2025, we would like to clarify as follows. We fully support the joint media statement that was issued by the Honourable Minister, Hon Samuel Nartey George and implementation of some has already commenced”.

However, it revealed that the Committee, which was chaired by the Minister himself, will reconvene in the last quarter of the year for a review of the impact of the upgrade, adding that “This will be a periodic exercise.”

It continued that, “As contained in the said joint media statement regarding the Value offering, the Committee will reconvene in three (3) months to evaluate the impact of this initiative. There is no restriction on a subscriber's choice of a bouquet. This offer is available to both existing, returning, and new customers from 1 October 2025.”

The clarification statement, which was issued by MultiChoice, was necessitated by harsh criticisms and backlash that many were directing at the Ningo-Prampram Member of Parliament, Sam George, following the issuance of FAQs explaining their “We’ve Got You” promotion package.

MultiChoice Africa’s adjustment follows calls by Ningo-Prampram MP, Sam Nartey George, for a reduction in DStv subscription packages for Ghanaian customers. Sam George had earlier instructed the National Communications Authority (NCA) to suspend the broadcast of DStv should Multichoice fail to reduce prices of its packages.

Speaking at a press conference in Accra on Friday, September 5, Sam George noted that the government has established a joint committee with MultiChoice Ghana to reach a final agreement on how its prices will be adjusted to ensure Ghanaian customers pay less.

“We have taken an immediate step to put together a committee comprising representatives from the ministry, the regulator, NCA, Multichoice Ghana, and Multichoice Africa. I will personally chair the committee. Let us be clear, they have finally accepted that there will be a reduction, and they want us to discuss the level of reduction. I believe that as a minister, we do not need 30 days,” he said.

On Wednesday, September 24, the National Communications Authority (NCA) announced a 7-day extension window for the stakeholder committee set up to review DSTV’s pricing model in Ghana to present their report by September 29. The committee is expected to present its report on Monday, September 29, 2025.

Originally scheduled to present its final report by September 22, the committee requested an extension, which was granted by the Minister of Communications and Digital Technology and Innovations, Sam George.

In a statement released by the NCA, it announced that “Whilst the Committee has made significant progress, it has requested an extension of one week to complete its work, which extension has been granted by the Honourable Minister for Communication, Digital Technology and Innovations.

Consequently, the outcome of the Committee's work is expected to be presented by 29th September, 2025”.

It continued that “the Stakeholder committee established to evaluate DStv pricing in Ghana commenced work on 8th September 2025, to address the following: a. Achieve a shared understanding of DStv pricing for Ghana and structured, mutually acceptable and commercially viable measures to address the Minister's concerns around the pricing of the DStv service.

Establish an acceptable roadmap to curb cross-border piracy of DStv decoders/service from Nigeria to Ghana”. On September 7, the NCA announced that it will have a meeting with MultiChoice Ghana (the company that runs DStv) over the satellite television provider’s pricing model in Ghana on Monday, September 8.

The governing body of the electronic communications and broadcasting sectors in Ghana announced this in an official statement dated September 7 and titled “Update on DSTV Pricing in Ghana”.

It revealed that MultiChoice has responded to its mandate to suspend its operations in Ghana and has expressed its readiness to review its pricing and collaborate with the Committee set by Sam Nartey George.

“The National Communications Authority (NCA) has received from Multichoice Ghana its response to the notice of intention to suspend their authorisation and request for their pricing model…The first meeting of the Stakeholder Committee shall be held on Monday, 8th September 2025. The Authority shall provide further updates on this matter in due course," NCA revealed in the statement.

The paid-TV company denied some claims made by the Communications Minister about its readiness to cut prices for Ghanaian consumers.

In a responsive statement titled “MultiChoice sets the record straight on DStv pricing” and shared on Friday, September 5, MultiChoice announced its readiness to cooperate with the Working Committee established by the Communications Ministry to find a solution to the discussion concerning the reduction of DSTV fees for the Ghanaian populace.

However, it objected to claims by the Minister that their outfit is ready for a price reduction. “We have noted the statement made by the Minister for Communications Technology and Innovation, Hon. Samuel Nartey George. We continue to engage with the Minister in a bid to find an amicable solution that is beneficial for all parties involved, but does not jeopardise the viability of the DStv service.

“We will fully participate in the established Working Committee. However, we wish to clarify that MultiChoice Group has not agreed to a price reduction”, the statement explained. The said Committee, according to Sam George, will be chaired by him to ensure transparency and fairness. Consequently, NCA engaged MultiChoice on the statement for clarity.

“…While the Authority reviews their submission, there have been further engagements with Multichoice Ghana regarding its public statement dated 5th September 2025”, the statement continued adding that following the engagements,

“…the following clarifications have been obtained: 1. Multichoice Ghana agrees with the directive from the Honourable Minister for Communication, Digital Technology and Innovations for the establishment of a Stakeholder Committee to evaluate DSTV pricing in Ghana, and that they intend to fully participate in this work. 2. The outcome of the Stakeholder Committee would be determined at the end of its work. 3. MultiChoice has confirmed that it will respect due process and the laws of Ghana and its people”.

Taking to his official X (formerly Twitter) account, Sam George highlighted his commitment to protecting the interests of Ghanaians without compromise. He affirmed that he would not allow any form of disrespect to consumers from any company.

"If MultiChoice has objected to price cuts as they earlier agreed to, then the proposed shutdown of their services in Ghana would hold as earlier communicated".

“Let me be clear, I have no intention to continue tolerating the disrespect to Ghanaians by DStv. If MultiChoice is not interested, as they claim in their last statement, in discussing a reduction in prices as they had indicated to me, we would proceed to effect the shutdown tomorrow as indicated.

He reiterated that “DStv indicated their willingness to engage the Ministry on its concerns on pricing and prayed us to stay our enforcement action. If they have changed their position, then we simply would enforce the regulatory action”.

The Ningo-Prampram Member of Parliament stressed that Ghana is ready to partner with international firms, but only in full respect of the country’s laws and consumer protection.